... by Dieter L. - Editor for useNature
Practitioners of any modality, have special requirements when it comes to starting and running a Natural Health Business; sourcing information, therapeutic agents, clinic rooms, or spa type of equipment as well as special suited insurance, legal and accounting services, and all has to be within a "Code of Ethics and Conduct"
NO doubt, you are aware that Natural Therapies Practitioners are under constant attack. Some of those attacks are of a vexatious complaints nature, others are deliberate misrepresentations by "skeptics" to discredit Natural Therapies.
Vexatious complaints are hard to protect yourself against.
However, some of the critic and complaints are certainly valid, and we should learn from that, and adopt guidelines to make sure we practice in an ethical manner. (read: Code of Ethics & Conduct)
Unfortunately, the Natural Therapy System is it's own worst enemy. By not being united and presented as one voice, with the same code of ethics, code of conduct and scope of practice, the Natural Therapy System plays into the hands of "Skeptics". - (The Uniting Project)
Adhere strictly to recognised Codes of Ethics and Conduct, - within your clinic, your web-site and on social media.
Adopt an even stricter code by adding "Self-regulatory Health Care Codes".
If you have a web-site, list all your credentials and where obtained, association membership, as well as the "codes" you have adopted.
We are all influenced by marketing principles, please be aware that many marketing principles are contradictory to your "Code of Ethics".
We recommend to separate yourself from selling products for profit.
Within your clinic rooms, strictly use only prescription needed for a patients direct health benefit, which can be filled in your reception area. Don't stock general health products within your clinic rooms, you are not a Retail Shop, you are a professional Health Care Practitioner.
General products may be sold by a receptionist within your reception area.
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